E mail marketing works best when you have defined your target audience and have acquired the contacts , we actively discourage acquiring bulk e mail addresses from providers and effectively spamming inboxes . We believe the first step is to build a online presence and drive traffic to your site with content and offers to encourage registration .
E mail is one of the most direct ways to communicate with your target audience and get their attention . It works very well when you have a clear idea of what your calendar of communication looks like and content is genuinely self created . After these 2 steps are cleared it’s a matter of Creative design and communication blast off and reporting there on to review .
Remember to drive an effective e mail campaign there are a few steps to follow as a discipline